I know I've already told you about the power of YouTube but I wanted to re-iterate a few points.

I'm doing this because I recently ran one of my freebie seminars and mentioned YouTube in passing yet some of the comments I got back made me realise most people really don't get the point of what I'm saying.

Firstly, think of YouTube as a SEARCH ENGINE, because that's exactly what it is. Most people think of it just as some place to watch video clips.

It is a SEARCH ENGINE that happens to index video clips.

But think about this, if I told you that you can get your website ranked in GOOGLE within minutes(yes minutes, not weeks or months) then you might begin to appreciate that this fact is important.

But how many of your competitors are doing this? Typically very few. Which means that if you can be bothered to spend a few quid on a camera and basic software and lighting, you can outstrip all your competitors STRAIGHT AWAY.

Let's get things into perspective. Almost EVERYONE these days(esp. in the UK) has a mobile phone that supports video. More people are watching more media ONLINE than ever before and this trend is not reversing. Over 60% of the data downloaded these days is video format(because it is bulkier than images & text)

Because internet speeds are getting better all the time, more and more people are watching video which means you should be in front of them.

So you should be using it because it is still relatively untapped by most people marketing online and YouTube is owned by Google, leveraging a huge subscriber base.

Use YouTube to solve people's problems, which is root of all sales and marketing, whether online or not.

How much easier is it for someone to see how a fishing a fly is tied properly on YouTube rather than out of a book?

How much better can a language school demonstrate how to speak Spanish than by actually doing it - rather than just WRITING about it?

How much more effective is it to demonstrate how to put a garden shed together on YouTube than just single pictures alone?(we've all put something together one time where we end up with more screws than we started and the thing is back to front).

If nothing else, just TALK to your visitors and show them who you are, even if you're only have a face "designed for radio" like mine.

Your visitors can leave feedback on your clips, recommend them to their friends, make suggestions - so it's a great way to get started into the whole "social networking" thing.

Remember, people buy from people.

YouTube is massive, gets listed super fast in Google results, enables you to very cheaply increase your traffic, conversion rate and branding yet it is still relatively untapped because most people are just focusing on the "normal" search results.

Test it. Upload a video, tag it and see how long it takes to get found.

Of course, there are loads of other video sites you can syndicate your content with as well but I mention YouTube because it's the biggest, most widely known and very, very easy to use & get going.

More YouTube information at http://mklink.com/marketing-youtube-marketing.php

Want Your Web Marketing Results to Soar?
Checkout http://www.mklink.com/getstarted today and don't look back!

'till Next Time,
Mike Knight. MKLINK Internet Marketing Tips